IMPERIAL LAUNCHES LOW MINIMUM QUICK TURN T-SHIRT PROGRAM
BOURBON, MO – Imperial Headwear, the #1 headwear brand for Private and Resort golf facilities as reported by the Association of Golf Merchandisers (AGM) in their Member Survey the last 3 consecutive years, announced a brand new low minimum, quick turnaround T-shirt program designed exclusively for the golf market.
Imperial’s new T-shirt program features the following details:
- 36 piece minimum order quantity
- 12 piece minimum on reorders
- 6 per style / color
- 5-7 day turn time from approval
- Unlimited ink colors and photographic prints same price as 1-color prints
- Short sleeve, long sleeve and ladies silhouette options
- 100% cotton and tri-blend fabrics
“Imperial’s T-shirts are very nice but their program is what sold me,” said Cary Cozby, PGA Director of Golf at Southern Hills in Tulsa, Oklahoma. “Being able to reorder a dozen at a time with a 5-7 day turnaround allows me to control my inventory and replenish quickly. This is exactly the type of program golf professionals and merchandisers need to be successful in this category.”
The new T-shirts from Imperial are manufactured with a state-of-the-art printing process called Direct to Garment (DTG), which uses a modified ink jet technology instead of the traditional screen printing method. Imperial recently acquired one of the largest DTG printers in the world and will produce new program orders on this machine.
“Our new DTG printer can play a major role in helping Imperial’s customers grow their T-shirt business,” said David Shaffer, Vice President of Sales & Marketing at Imperial Headwear. “Historically, custom printed T-shirts have been manufactured using a method that does not encourage smaller runs or more than a few logo colors. But DTG alleviates those restrictions and promotes ordering flexibility, which is just what golf shops need to be successful retailers.”
For more information about Imperial or to place a T-shirt order, contact your local sales representative or call (800) 950-1916.
About Imperial Headwear
Founded in 1916, Imperial Headwear is the leading manufacturer and marketer of premium quality headwear & apparel for the golf market. Imperial is committed to style, functionality and perfection in fit and comfort. It is this commitment that has allowed the creation of a wide variety of headwear and apparel with quality that is second to none. Renowned for its superior customer service and art customization capabilities, Imperial offers its products using the most innovative fabrics and designs, as well as logo and embroidery technologies. For further information please visit imperialsports.com or call (800) 950-1916. Follow Imperial Headwear on Twitter and Instagram at @ImperialHats and on Facebook at facebook.com/ImperialInc. Imperial Headwear’s 100th Anniversary video can be viewed at https://vimeo.com/131945482.
Contacts:
Chris Frame
Marketing Specialist
Imperial Headwear
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